2017 iMedia ASPY Award Categories & Criteria

imedia-agency-day3795Two new categories have been added this year: Best Native Advertising Provider and Best Agency Tool or Service.

Please note: The iMedia ASPY Awards are limited to the service provider/publishing community. Agency technologies will not be considered for selection. The primary purpose of these awards is for the agency community to recognize and thank the tech and media partners and publishers that have helped them to be successful.


Best Customer Service
Companies that provided you and your agency with the best all-around customer service. This includes sales and professionalism, ad operations and campaign management, and billing and reconciliation.

Best Data, Research, or Analytics Solution
Companies that have provided the best products and/or services in the fields of data, research, insights, or analytics (or any measurement solution that further advances the quantification and qualification of marketing and advertising initiatives).

Best Agency Tool or Service
This category recognizes companies that provide tools and services designed to improve workflow, productivity, reporting and other aspects of running and managing a digital marketing agency.

Best Video Partner
Please nominate companies that offered great solutions to enable, manage, deliver, and/or monitor digital video in the advertising mix.

Best Social Partner
Please nominate social networks, content marketing platforms, social monitoring tools, and other services that provided solutions to agencies that helped marketers engage audiences in the social environment.

Industry Luminary
Please nominate an industry pioneer from a marketing service provider company of our industry who has demonstrated superior strategic selling skills, provided excellent customer service, and significantly contributed to the growth of our industry over the past year.

Best Industry Innovation
Please nominate companies you feel developed the most innovative products that supported advertising this year. This can include media opportunities, cross-device integration, content marketing platforms, virtual and augmented reality, mobile, creative ideas, new companies with industry solutions, research and measurement solutions, technology, etc.

Best Programmatic Partner
Please nominate trade desks, DSPs, RTB platforms, and other services that helped make programmatic work well for agencies and their clients.

Best Mobile Partner
Please nominate mobile media partners that excelled at stellar customer service, new ways to engage mobile audiences, targeted reach opportunities, and/or other services that engaged mobile audiences.

Best Native Advertising Partner
Companies that provide solutions for implementation, management and delivery of native advertising placements.